Amidst the sharpest cost-of-living hike in four decades, Britons remain steadfast in their support for ethical shopping, reflecting a £13m boost in Fairtrade income last year.
Michael Gidney, CEO of Fairtrade Foundation, applauds consumers’ commitment to prioritizing environmental and social welfare despite economic challenges.
The 30-year-old Fairtrade mark, emblematic of fair prices and community benefits, continues to resonate, with over 6,000 certified products available in the UK.
This positive trend signals a collective recognition of the importance of …
